This years Cannes Grand Prix?

Proof that the best ideas are the simplest…
I just love this beautiful integrated idea that cost next to nothing to produce and received approximately $6 million in spontaneous free media coverage. Especially clever since traditional outdoor advertising is banned in Sao Paulo - Check it out : http://www.youtube.com/watch?v=N04goq0u_Uo&feature=related

Interactive drama to hit the digital screens in a week...

Heeey someones listening!

Ok the experiment worked and I have an audience. Rights its not going to get Google ad words excited but its a start and I feel that I just couldn't let her down!
Randomly I got a message from someone in Austria who saw the Peggy stuff and is looking forward to the latest installment! hhm well you will have to ask Dell I'm afraid. It seems they have pulled the budget to continue that little drama. If only they knew how popular it has become!
An international audience of me , my mum and uurm a lovely lady in the Dell offices in Austria...

Moving swiftly on as you have to in this industry. I have a new little project that you should keep your eyes peeled for on the Microsoft site in the next few weeks.. Search Life journey is all I can say for now. It should prove to be a little more popular and I expect my aging step dad to learn how to blog via Microsofts wonderful bundle of programmes available on skydrive and MSN..Thus making my blogs audience expand by nearly 30%! LAters